Workflows
Workflows Overview
Route feedback, leads, and support requests into structured pipelines
Workflows
Workflows let you organize customer interactions into structured pipelines. Instead of managing everything from the feedback inbox, you can route items into dedicated boards with statuses, priorities, and assignees.
Three Workflow Types
UserHero provides three workflow templates, each designed for a different team:
Issues (Product Teams)
Track bugs, feature requests, and product improvements.
| Status | Description |
|---|---|
| Open | New issue, not yet triaged |
| In Progress | Actively being worked on |
| Resolved | Fix or feature shipped |
| Closed | No action needed or duplicate |
Best for: Bug reports, feature requests, technical debt tracking.
Tickets (Support Teams)
Manage customer support requests with a service desk workflow.
| Status | Description |
|---|---|
| New | Just received, awaiting response |
| Awaiting Response | Waiting for customer reply |
| In Progress | Being investigated or resolved |
| Resolved | Issue addressed, customer notified |
| Closed | Conversation complete |
Best for: Help requests, customer questions, support escalations.
Leads (Marketing / Sales Teams)
Track prospects through a sales funnel.
| Status | Description |
|---|---|
| New | Lead just captured |
| Contacted | Initial outreach made |
| Qualified | Confirmed as a real opportunity |
| Proposal | Offer or demo sent |
| Won | Converted to customer |
| Lost | Did not convert |
Best for: Contact form submissions, demo requests, newsletter signups.
How Workflows Fit Together
Widget → Feedback Inbox → Workflow (via intake rules or manual)
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Kanban Board
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Sync to Jira / Linear (optional)- A customer submits feedback, a lead form, or a support request through a widget
- The submission appears in your feedback inbox
- Intake rules automatically route it to the right workflow, or you can add it manually
- The item appears on the workflow's Kanban board where your team triages it
- Optionally, the item is synced to Jira or Linear for your existing project management tools
Plan Requirements
| Plan | Workflows per Project | Items per Workflow | Sync Adapters |
|---|---|---|---|
| Free | 0 | 0 | No |
| Starter | 1 | 100 | No |
| Growth | 3 | 500 | Yes |
| Pro | Unlimited | Unlimited | Yes |